Fashion and apparel email templates for your campaigns

Our collection of Fashion and apparel email templates is designed for brands looking to engage their audience effectively. With 7 unique options, these templates cater to various marketing needs, from welcoming new subscribers to promoting the latest collections. Ideal for both youth and adult audiences, they help brands express their identity while driving customer interaction.

Templates in this collection: 7

{{company_name}}

{{first_name}}, your look is still waiting

You spotted something great but didn't complete the purchase. We've saved your c…

In Your Cart

6 900 ₽

Wear With This

3 200 ₽

Size is still available—comple…

Return to Cart

Доставка 1–3…

Лёгкий обмен

Безопасная о…

Questions about size or delivery? Just reply to this email—we'll help you choose.

Email about your unfinished order at {{company_name}}.

Отписаться от напоминаний

Abandoned Cart: Your Look is Waiting (Fashion)

cart

Reminder of an abandoned cart in a clothing store: gentle tone, item from the cart, addressing concerns. Insert product photo, replace links.

More
{{company_name}}
CollectionLooksContacts

New Season Collection

Calm elegance in every detail. Looks that stay with you.

View Collection

Thoughtful Wardrobe

Natural fabrics, refined silhouettes, and a palett…

PHOTO: look 1

12 900 ₽

PHOTO: look 2

8 400 ₽

Be the first to open the colle…

To the catalog

You received this email because you subscribed to {{company_…

Отписаться

Promo: New Collection (Fashion, Adult Audience)

Marketing

Promo email about the new collection for an adult audience: subtle premium tone, hero, looks, benefits. Insert photos, replace links.

More
{{company_name}}
New Arriva…DropSale

The new drop is here 🔥

Limited collection. Will fly off the shelves in a few days.

View the drop

We've gathered what everyone will be wearing

Fresh silhouettes, bold colors, and that one pair you'll be the first to grab. H…

PHOTO: look 1

4 900 ₽

PHOTO: look 2

3 200 ₽

PHOTO: look 3

5 400 ₽

Sizes are disappearing fast — …

Claim yours

You are subscribed to {{company_name}} news.

Отписаться

Promo: new collection drop (fashion, youth)

Marketing

Promo email about the new collection for a young audience: vibrant hero, lookbook, products, urgency. Insert photos in marked slots, replace links.

More
{{company_name}}

Long time no see 👀

We're back with new looks — and a gift just for you.

Claim your discount

−20% with promo code COMEBACK

Just for you and only for 5 days. Don't miss updating your wardrobe for the new …

PHOTO: look 1

3 900 ₽

PHOTO: look 2

4 500 ₽

PHOTO: look 3

2 800 ₽

Promo code COMEBACK expires in…

Update your war…

You are receiving this email as a subscriber of {{company_na…

Отписаться

Reactivation: Long time no see (fashion, youth)

reactivation

Re-engage dormant clothing store subscribers: warm tone, personal discount, urgency. Insert photo, replace promo code and links.

More
{{company_name}}

Thank you for your order, {{first_name}}!

We have received your order <b>No. {{order_id}}</b> and are preparing it. Once i…

Заказ принят

Сборка

Доставка

Order Details

The contents, total, and delivery address are listed in your account. You can al…

Track Order

Questions about your order? Reply to this email or contact support — we're here to help.

This is a service email regarding your order at {{company_na…

Order Confirmation (Fashion)

Transactional

Transactional email for clothing store: order confirmation, contents, delivery status, support. Replace order details and links. No photo needed.

More
{{company_name}}
New Arriva…CatalogAbout the …

Nice to Meet You, {{first_name}}

Your Style Starts Here. Enjoy 15% Off Your First Order.

View Collection

Доставка 1–3…

Обмен 30 дне…

Подарок

Your Promo Code — WELCOME15

Valid for 7 Days on First Order from 3,000 ₽. Enter it in the Cart.

PHOTO: Look 1

6,900 ₽

PHOTO: Look 2

3,400 ₽

First Purchase — The Most Styl…

To Catalog with…

"Ordered for the First Time — Quality Exceeded Expectations, …"

Анна, Санкт-Петербур…

You received this email because you subscribed to {{company_…

Отписаться

Welcome: Get to Know the Brand (Fashion, Adult Audience)

Welcome

Welcome Email from a Fashion Brand: Subscription Gift, Values, First Looks, Review. Insert photo, replace promo code and links.

More
ATELIER
New Arriva…CatalogSale

Welcome, {{first_name}}

Your Style Starts Here. Enjoy 15% Off Your First Order.

View Collection

Доставка 1–3…

Обмен 30 дне…

Подарок

Your Promo Code — WELCOME15

Valid for 7 days on first order over 3,000 ₽. Just enter it in the cart.

Look of the Week

6,900 ₽

Basic Wardrobe

3,400 ₽

First Purchase — The Most Styl…

To the Catalog …

"Ordered for the first time — quality exceeded expectations, …"

Анна, Санкт-Петербур…

You received this email because you subscribed to ATELIER's …

Отписаться

Welcome: Gift for New Subscriber (Fashion)

Welcome

Welcome email for a fashion brand: subscription gift, benefits, first looks, testimonial. Replace promo code, photos, links, and social media with your brand's.

More

Why these emails matter

Emails in the fashion industry are essential for maintaining customer engagement and driving sales. They inform subscribers about new arrivals, promotions, and brand stories, creating a loyal customer base. Well-designed templates not only save time but also ensure that your messages resonate with your target audience, enhancing overall marketing effectiveness.

How to choose a template

When selecting a template, consider your campaign goals and target audience. Ensure the design aligns with your brand's aesthetic and the message you want to convey. Tailor the content to meet the expectations of your subscribers for better engagement.

Tips

  • Use high-quality images to showcase your products.
  • Keep the subject line concise and engaging.
  • Include clear calls to action in your emails.
  • Segment your audience for targeted messaging.
  • Test different templates to see what resonates best.

Frequently asked questions

What types of emails are included in this collection?

This collection includes welcome emails, promotional messages, abandoned cart reminders, reactivation emails, and order confirmations, all tailored for the fashion industry.

Are these templates customizable?

Yes, each template is designed to be easily customizable, allowing you to adjust colors, images, and text to fit your brand identity.

How can I access these templates?

You can access the templates directly from our platform after signing up. They are available for immediate use in your email campaigns.

Can I use these templates for different marketing purposes?

Absolutely, these templates are versatile and can be adapted for various marketing purposes, including promotions, customer engagement, and brand storytelling.

Other collections