Reactivation: bonuses are expiring (retail)

This email template aims to re-engage loyalty members who haven't made a purchase recently. It serves as a reminder of their expiring bonuses, encouraging prompt action to redeem them.

When to use it

Send this email when loyalty members have not shopped for a specified period. Ideal for reactivation campaigns targeting customers nearing bonus expiration.

What's inside

  • Header with logo
  • hero_full
  • heading_text
  • icons_row
  • Call-to-action banner
  • Footer with social links

What to customise

  • Replace logo with your brand's logo
  • Edit bonus expiration date and details
  • Update call-to-action link to your store
  • Modify heading text to fit your brand voice
  • Personalize greeting with recipient's name

Tips

  • Use a warm and inviting tone to connect with customers.
  • Highlight the value of bonuses to increase urgency.
  • Ensure the call-to-action is clear and prominent.
  • Consider segmenting your audience for personalized messages.

Frequently asked questions

What should I consider when sending this email?

Evaluate the timing based on customer inactivity and bonus expiration.

How can I track the effectiveness of this email?

Monitor open rates, click-through rates, and redemption rates to assess impact.

Can I use this template for other types of promotions?

Yes, simply adjust the content to fit different promotional goals.